For months, traditional influencer content on Instagram hasn’t done it for me. Because of that, I decided to try something different. Instead of the classic street style shots and flatlays with warm filters and minimal colour schemes, I tried the exact opposite. For over four months, I used only bright colours, bold filters and a strict theme, and it looked great. However, even as I lapped up complimentary comments from followers, my numbers have been dwindling for months and I’ve suffered from a real lack of inspiration and drive. I often found myself wanting to post something but feeling unable to because it didn’t fit my theme. Other times, I didn’t have anything to post at all. As the months went by, I began hating social media more than ever and I wondered: ‘Have I made a mistake?’
Well, yes. I made a mistake. I tried something and it didn’t work. But to my surprise, despite my glass half empty outlook, I feel pretty OK about it. Last night, I decided to break the theme full stop. For years, I’ve tried to curate the perfect Instagram grid by following all of the ‘rules’ (stick to a niche, always use the same editing process, create engaging captions etc.), but it always led to such a negative headspace. I’ve always struggled with feelings of creative confinement and balancing a desire for success with anxiety about ‘being myself’. I’ve never really found a happy place amongst those thoughts, and to be honest, I’m sick to death of feeling shit about social media, so I’m done with it.
I feel like my mistake was trying too hard all along. I’m starting to think I’ll never get the hang of ‘branding’ myself, but maybe that’s my brand? I’m an innovative and excitable person, full of big ideas and dreams, and I’m never happy for things to stay the same. My sense of style is constantly evolving, my obsessions wax and wane and the things that inspire me change like the weather. For as long as I’ve been listening to music, my Spotify playlists have ranged from bubblegum pop to house music to metal to K-pop to 70s soul to hip hop and on and on the list goes. I’ve always been like this, and it’s taken me 23 years to realise that I’m not going to fit in whatever box I’ve tried to build myself this month.
So I made a mistake and I’m going to give myself a break for it. As I posted on my Instagram last night: ‘Anyone who has never made a mistake has never tried anything new.’ I don’t know the solution to my social media woes, so I’m just going to stop worrying about it and hope that works better.
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I spotted this check board jumper on ASOS and I’m pretty sure it was calling my name. It’s slouchy, soft but totally crazy and I love it! I’ve created a monochrome look by pairing it with plain black dungarees and slip on trainers but, because it’s nice and long, I think that this would look amazing with a bright midi skirt for a Scandi inspired spring look!